Tuesday, 13 February 2018 10:27

6 Ways To Stay Motivated When Working From Home As A Marketer (Or Anything Else!)

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Being self-employed and working from home has its advantages, to be sure. However, there are quite a few drawbacks. Not the least of which is staying motivated when you work by yourself.

I've put together 6 things that I do to help me stay motivated. Granted, I don't always do all of them and I can tell the difference when I don't, but, hey, it's only 6 things.

NETWORK

Networking is important for anyone in the industry, and even more so for at-home workers. I'm sure you've heard the African proverb: “If you want to go fast, go alone. If you want to go far, go with others.”

The way I network is to stay in touch with other marketers and web developers through Facebook groups. Just knowing that I am not alone helps a great deal. It also provides me a sounding board for complaining about clients (I rarely do that, honest!), asking for advice or recommendations, or just having someone to talk to that “gets it.”.

GET DRESSED

I know you've heard the saying, “dress for success,” but does it apply when you work from home? Can that possibly help my motivation? Well, let me tell you it can!.

The mere act of getting up, getting in the shower, shaving, and dressing in casual business attire helps make me feel like I'm going to work.

If I were to just stay in my bathrobe I wouldn't feel very motivated to do anything other than scroll my Facebook Newsfeed and comment on pictures of stupid cats. Nobody pays me for that.

HAVE A SEPARATE OFFICE SPACE

This is a must. I can't work in the same place that I have dinner with the family or watch TV in the evening. Again, just like getting dressed, going into my office helps put me in the mindset that I’m there to work.

EXERCISE DURING THE WORK DAY

Okay, so this is one I don't adhere to nearly enough End the sedentary lifestyle has taken its toll.

For most of us, working at home means sitting in front of a computer. That doesn't burn too many calories. I try to take 10 to 20 minutes and do some stretches or jumping jacks or push-ups or get on the treadmill. Not only does this help counter the effects of just sitting on my butt, it also helps stimulate the body, gets the blood flowing, and gets the synapses firing.

HAVE A SCHEDULE

One of the great benefits of being self-employed and working from home is that you can make your own schedule. It's very easy to think of something that I need from the store, an errand that I could run for my wife, or watch videos of people doing stupid crap on YouTube because, after all, it's my time.

Having and sticking to a schedule during my work day is so very important. I have my Google Calendar open all day long. I divide my day into 2 to 3-hour increments to work on particular projects or clients. And I make myself stick to that schedule.

I have to always remember that even though I'm home, I'm at work and people are counting on me to do the job they're paying me for. I couldn't do it without a schedule.


Well, there are just 6 ideas on keeping yourself motivated working from home. Of course, they don't work if you don't do them. and I'm talking to myself as much as to you.

What do you do to keep yourself motivated working from home? Leave any tips in the comments below.

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Jeff Barkacs

Jeff has been in advertising and marketing since 1988 when he started selling, writing, and producing TV spots for local cable insertion. From there he went on to work in radio, print, and specialty advertising. In 2002 he saw the future of marketing was digital. Since then he has worked exclusively in website design, search engine optimization, and social media marketing. He's worn many hats in the industry and in life, as he is a victim of male pattern baldness. His favorites are fedoras.

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